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In today's fast-paced world, the ability to communicate insights quickly and effectively to stakeholders is critical.  That’s why we are excited to announce the latest release of Alteryx Auto Insights, Magic Documents.  With Magic Documents, Auto Insights will leverage the Microsoft Azure Cognitive Services Open AI Service, an enterprise-grade service, to develop automated communications, synthesizing and delivering trusted analytical insights to stakeholders.


This feature delivers a powerful combination that provides unparalleled data visualization summaries, as well as seamless PowerPoint, email, and message generation capabilities for tailored audiences. This unique fusion of technologies empowers users to rapidly uncover valuable insights, make better, faster, data-driven decisions, and communicate quickly and effectively with any stakeholder.  


This feature provides three key benefits for our users: 

  1. Improved Time-to-Value. By automating the communication drafting process, you can focus on absorbing insights and planning the best course of action based on results instead of spending hours crafting emails or presentations. 
  2. Improved Operational Efficiency.   The communications generated by generative AI capabilities are clear and concise, making them easy for stakeholders to understand and act on, which in turn supports our third key benefit:  Better decision-making,  
  3. Improved Decision-Making.  With insights delivered at a faster clip and explained in contextualized, clear, and easy-to-understand plain English, stakeholders can make better, faster decisions at scale.  


The tail end of the analytics value chain - preparing & communicating insights - is a highly manual process today.  It requires synthesizing insights, developing a recommended action, and preparing a point of view to support any recommended actions.  This often requires composing text communications that display, synthesize, and contextualize key statistics or figures for stakeholders (e.g., e-mails, briefs, PowerPoint, etc.). 


With this integration, users can leverage the generative text capabilities of OpenAI to create communications that are clear, concise, and compelling. Whether you're communicating with executives, clients, or team members, our generative AI capabilities make it easier than ever to get your message across to your audience. 




Here's how Magic Documents work: Once you've developed your insights in Auto Insights, simply select your medium of communication (e.g., e-mail, PowerPoint, etc.) and indicate your audience.  Our generative AI technology will then automatically draft a communications deliverable that summarizes your insights in plain language.  You can then review and edit the communication as needed and send it off to your stakeholders with just a few clicks. 


Overall, we believe that our generative AI technology is a game-changer for businesses looking to communicate insights quickly and effectively. We're excited to see the impact it will have on our users, and we can't wait to see what insights you'll be able to communicate using this new feature.