Analytics

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MatthewM
Alteryx Alumni (Retired)

Alteryx has just released a Predictive Analytics for Dummies booklet through Wiley publishing that helps organizations to quickly understand the value that predictive analytics can provide. This book is meant to allow organizations that have not already implemented predictive analytics or are considering predictive analytics a chance to really understand how and where it can impact their business.

 

As predictive analytics becomes more mainstream across business-focused departments throughout organizations, it is important that those helping to drive decisions really understand what predictive analytics can do for their business, and how to actually implement it. Predictive Analytics for Dummies gives them the steps they need to consider before choosing the right tool, as well as choosing the right way to implement it into their business.

 

With the trend and growth of predictive analytics across various markets, vendors are starting to adapt their technology to fit the needs, and the personas of those utilizing or looking to utilize predictive analytics. Predictive Analytics for Dummies touches on some of the ways that vendors, and Alteryx inparticular, are making predictive analytics more accessible to analysts and decision makers.

 

This booklet is a great way for organizations to really get a better understanding of predictive analytics, how to get started with predictive analytics, and how to easily use predictive analytic tools.

Matthew Madden
Director, Product Marketing

Matt Madden is a Director, Product Marketing at Alteryx. Matt has over 16 years of experience in the analytics and enterprise software industry. During his career he has held roles in sales and marketing, both with the same goal, to help organizations realize the power and benefits that analytics can have on their business.

Matt Madden is a Director, Product Marketing at Alteryx. Matt has over 16 years of experience in the analytics and enterprise software industry. During his career he has held roles in sales and marketing, both with the same goal, to help organizations realize the power and benefits that analytics can have on their business.

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