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Have customer datasets that include address information? See how spatial analysis can add a new understanding of your customers. How does distance from a location affect spending? Want to know what areas are the best match for your business? Add demographic data to gain insights into any location.
You'll learn how to:
Add a spatial component to your existing data to provide new opportunities for insight.
Enrich your data with demographic data for a richer picture of your customers, locations, prospects, etc.
Overview
Interactive Lessons
Videos
Weekly Challenge
Certification
