I was wondering if anyone is using Mosaic Market Segmentation UK data in Alteryx and if so, how are they accessing the data and what costs were associated with getting access to it.
Many Thanks
Neil
Hi @NeilRoss
I believe that we only have the Experian data for US and Canada: https://www.alteryx.com/sites/default/files/2019-02/Location-Business-Insights-Datasheet.pdf
It may be worth reaching out to your account executive to see if we have a way to get the UK Mosaic data as well, although I am not sure if we have it packaged the same way. My other approach would be if you already have other demographic data sources in your firm that you pay for, you could turn them into highly indexed Calgary files so that they could be leveraged in a similar fashion: https://community.alteryx.com/t5/Alteryx-Designer-Knowledge-Base/How-To-Create-a-nbsp-Calgary-Databa...
thanks Brandon. I have a call in with Experian so will have a chat with them in the first instance to see what they ca do.
Many Thanks
Neil
Hi @NeilRoss,
Experian do a packaged data set for use with Alteryx.
We used to use it in my old job, in fact Experian actually managed our Alteryx installations as well (this was a legacy thing, I believe Experian UK was the first place you could actually get Alteryx in the UK). Once it's installed the data is accessed through the allocate tool.
It's very useful, but expensive.
Regards,
Ben