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In this session, we will break down and analyze the total amount of streamed songs on Spotify during the month of November in 2022 vs. 2021, leveraging Alteryx Auto Insights to uncover what changed and why!

 

My hypothesis was that people stream Christmas music a lot during or around Thanksgiving. This was proved false--watch the video below to see what the real drivers of change were in Spotify streams.

 

 

Resources for this post:

  1. Source Data:  https://charts.spotify.com/charts/overview/us

  2. Data Prepared for Auto Insights in  Designer Cloud Powered by Trifacta

  3. Auto-Generated Insights created with Alteryx Auto Insights

  4. Book an Auto Insights Demo!

 

Thanks for listening!