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Connecting call tracking data to Alteryx workflows for better lead analytics

ashleyharvey19
6 - Meteoroid

Call tracking analytics can add a powerful layer to Alteryx workflows by showing which campaigns drive the most qualified leads. Combining this data with CRM sources lets teams automate lead scoring and distribution more precisely. It’s a great way to optimize pay-per-call campaigns. Has anyone built workflows for live lead routing or performance dashboards using call tracking data?

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dreldrel
9 - Comet

Yes, it's possible. You can use Alteryx to do clustering and group your leads. Recently, Alteryx launched Gen AI tools that provide a quick insight into campaigns. Hope this helps

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