Preparing call tracking and lead data for advanced analytics workflows

[ashleyharvey19]

Working with call tracking and lead data becomes much more effective once it’s cleaned and structured before analysis. I usually normalize call logs, lead sources, and outcomes so they can be blended with campaign and revenue data in one workflow. That approach makes attribution and lead scoring far clearer. Exporting structured datasets from platforms like Phonexa helped me build repeatable analytics flows without manual fixes every time.

[alexnajm]

I agree, prepping data is a necessary step for any analysis. Is there a question related to Alteryx for us to answer?