Automating Marketing Analytics with Alteryx: From Raw Data to Insights 📊

[WirkKarl]

Hi everyone 👋

I’ve been exploring how Alteryx can help automate marketing analytics workflows — taking raw campaign data (emails, social media, calls) and turning it into actionable insights.

Some ideas I’ve tried:
🔹 Connect multiple data sources (CRM, ad platforms, spreadsheets)
🔹 Clean and transform data automatically
🔹 Generate dashboards and KPIs for campaign performance
🔹 Predict which leads are most likely to convert using built-in predictive tools

💬 I’d love to hear from the community:
How are you using Alteryx for marketing analytics?
Any best practices, templates, or workflow tips you’d recommend for automating reporting and improving ROI?

[dreldrel]

You can use the Alteryx Gen AI tool to help you analyse your campaign data into insights by giving the prompts