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Analytics

News, events, thought leadership and more.

Using Alteryx & Tableau to Measure and Communicate Customer ROI

MaimoonaB
Alteryx Alumni (Retired)
‎12-01-2015 05:30 AM

Using Alteryx & Tableau to Measure and Communicate Customer ROIBunchball is the world leader in gamification – the process of taking the data-driven techniques that game designers use to engage players, and applying them to non-game experiences such as an organization’s website, enterprise application or online community.

 

Bunchball's mission is to prove that gamification can create measurable ROI and real business value; but how do you demonstrate and communicate the effectiveness of gamification to customers? Bunchball found their customer analytics solution in Alteryx and Tableau - a solution that allows them to manipulate large sets of data quickly for analysis and visualization.

 

Join us December 9th at 10a.m. PT | 1p.m. ET for a live webinar with Keith Conley, Bunchball’s Director of Analytics and Insights. He will discuss their five secrets to blending customer data for improved customer analytics and customer dashboards. You’ll see how Alteryx and Tableau have enabled their analysts with:

 

  • Easy blending of customer information from multiple data sources to determine what marketing programs are driving the highest value customer
  • Repeatable and scalable data blending workflows, resulting in efficient data analytics across multiple projects
  • A way to present results visually so business users can easily spot key insights  

The webinar will include a live Q&A, so come ready with questions! Register now

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