Analytics
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Thanks for stopping by our booth at the recent International Franchise Association (IFA) conference, in Las Vegas. We hope your trip was a success.
The franchisors/franchisees we spoke with came from around the world, and from a wide range of industries – Real Estate, Business Development, Finance, Marketing and Retail – an audience that really understands the value of geographic business intelligence.
Many booth visitors had the same pressing needs, critical tasks that are typically slow and painful for them to do with conventional GIS or BI tools, but are fast & easy with the new wizard features on DemographicsNow:
- Territory creation – using radius, drivetime or ZIP codes to define territories by population
- Customer profiling – using segmentation profiles to define your best customers and to find more prospective best customers
- Store trade area analysis – using a store location and business model to create a current report of demographics and top competitors
- Market scoring – rate the market attractiveness based on educational levels, workforce make-up, and job title counts
- Sales forecasting – using a sister store correlation to find similar trade area makeup and sales potential
We were glad to show you the reasons why leading franchisors/franchisees have chosen DemographicsNow, powered by Alteryx, to modernize their business analytics and benchmark overall network performance.
