Analytics
News, events, thought leadership and more.
Day two of the Alteryx Technology Track at Inspire 2015 proved to be jam-packed, with attendees filling the seats to hear from vice presidents of product management, content and applications and demand generation, and even our own Chief Scientist! Here are a few session highlights from today.
Alteryx Product Update and Roadmap
Laura Sellers, Vice President of Product Management at Alteryx, presented the Alteryx Product Update and Roadmap twice (due to popular demand), with both sessions having standing room only! Laura talked to some of the key 9.5 features, and also discussed the future release. It is wonderful to see the excitement from our customers and partners about what we're working on and hear how we can help uncover deeper business insights!
Integrating Sales and Marketing at Alteryx with Analytics
Larry Stein, Vice President of Demand Generation for Alteryx, and Frederic Pinchon, Alteryx Marketing Analyst, did a presentation on how we internally use a combination of Alteryx and Tableau to identify and promptly respond to market trends. By leveraging the two, we are able to measure progress against marketing and sales goals and automate operations. Larry and Frederic shared some best practices for extracting data from a marketing automation tool (Marketo) and a CRM tool (Salesforce.com).
Apache Spark: Scale your Analytics without Coding
Last but certainly not least, Dan Putler, Alteryx Chief Scientist, and Chris Freeman, Alteryx Senior Content Engineer, did an overview of Spark and its capabilities. They described how Spark capabilities can be accessed in Alteryx via easy-to-use tools that are familiar to Alteryx users, and then also presented the underlying architecture that is used to connect Alteryx to a Spark cluster.
Along with the Inspire attendees, we hope you found the Alteryx Technology track to be an exciting addition to the conference! From deep dives on basic data blending tips and tricks to predictive and spatial analytics, to server deployment considerations, we certainly covered a lot of ground here in Boston! We're looking forward to next year, and hope you can join us at Inspire 2016!
