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I only now received a notification. I have now moved on towards ARIMA model and it appears to work better. I will try to update this query once i come back to ETS as i figured a better way of slicing data and would take time to re-apply ETS to it
The error message that I received was the following:
After enabling all Macro Messages, I received the following error:
The ETS: Frequency too high message is the most relevant for this error. After looking into this error message for ETS, I was able to find the reason for this behavior. The error message you are seeing is a result of specific limitations for the ets() function that is used for this tool. Specifically, the ets() function restricts seasonality to be a maximum period of 24. This article describes this behavior in further detail: https://robjhyndman.com/hyndsight/longseasonality/
Specifically, the following statement gives a brief description as to why this restriction was implemented in this function: "The problem is that there are m−1 parameters to be estimated for the initial seasonal states where m is the seasonal period. So for large m, the estimation becomes almost impossible."