Like PDF Reader and Tableau Reader wherein things can't be edited but users (at large scale) can execute pre-designed content and business logic can interactively use it; I'd like to propose Alteryx Executor as free platform for the end users. Once the business logic has been designed on the designer, the alteryx wizard/ app/ workflow can be handed over to the clients for easier adaptability.
These days I get my work done easily though Alteryx and it creates client delight and once they also want to have it for their production usage - they push me to convert it all into MS Office/ SQL/ Python platforms. Which ends up into very inefficient usage as well as drop in adoption of Alteryx. I've significantly dropped using Alteryx and have stopped encouraging others to use as end state is extrememly painful.
What's Alteryx is doing about it? USD 3500 is a lot of money to shed for data blending and analysis tool each year for the license whereas lot of freeware like Sisense/ Pentaho/ Python is available to the clients for their usage.